My friend and wine genius Bobby Stuckey is gonna pimp Manifesto! ’08 Cab on the Today show Wednesday morning. Now, Bobby ain’t no slouch. He was the sommelier at the perennial American classic restaurants The French Laundry in Napa and The Little Nell in Aspen and is now co-owner and co-creator of arguably the hottest restaurant in the country, Frasca Food and Wine in Boulder, Colorado. He’s also an MS, or master sommelier for all us normal folk. He’s talking about great wine values for the holidays, and I definitely agree that the ’08 Cab is the way to go. If I do say so myself. And I do. So does Bobby, apparently.

This is pretty cool news because this vintage launched our new packaging, which is just hitting shelves and glasses across the country. I’ve been getting great feedback on the label, and it’s sweet to see the props followed up in such a public way.

People are also seriously digging the bold flavors of the new Cab. I’m picturing Al Roker being blown away by the wine and getting hammered at 7am NYC time Wednesday. If Lauer seems to be slurring at all during his segments we’ll know why.